Evolution of a diagram – the IA Summit poster

Our poster during the poster session
At the recent IA Summit 2010, we showed a poster rather than giving a talk. The poster, describes visually, the evolution of our social taxonomy and the influences from others on that and the eventual diagram we have been showing.

For folks who weren’t there, here is the diagram in all its glory. If you want to download it (2.3mb pdf) feel free – just credit us if you decide to use it, and credit the other authors if you decide to use any of the other elements.

From left to right, the top section show some concept models on Identity and Reputation made by Matt Leacock back when we were working on the social platform at Yahoo! The middle diagram is a concept cloud of all the ideas for social generated from a collaborative brainstorm at a barcamp that Christian led. Below that are two evolutions of a conceptual illustration by Bryce Glass showing the ecosystem as it revolves around the single person. We showed these last year in talks and at SXSW. The other items are sketches and lists that we made as we worked.

The right side of the poster is the social ecosystem I diagrammed a few months ago and we have been using this in our talks. You can download that diagram (pdf) by itself if you are interested. I wrote about the evolution a few months ago.

The bottom panel shows all the diagrams that influenced our organization and thinking over the last several years, from the honeycomb model by Gene Smith which came out of thinking by Stewart Butterfield (founder of Flickr) all the way to the fractal social model that Christina Wodtke uses in her social design workshops.

We wouldn’t be where we are in our thinking without all the other thinking to build on and I expect that our diagram will evolve as others come up with interesting new ways to think about these concepts.

current: experience matters design :: senior level interaction design and systems strategy consulting former partner, tangible user experience; Yahoo! founder of the public and internal Yahoo! pattern library. design director of ued teams responsible for designing solutions across key yahoo! platforms: social media, personalization, membership and vertical search.

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