Moderating People

There is a really good article in the San Francisco Chronicle today about the Community team at flickr – run by Heather Champ. The article discusses the dilemmas and decisions the team Heather leads makes when confronted with millions of people interacting and sometimes misbehaving. Part art, part rulebook, a lot of gut on just what is flickrness.

There is a great quote in the piece:

“People become disassociated from one another online. The computer somehow nullifies the social contract,” she says. In other words, people sometimes go nuts amid the anonymity of the Internet.

I think this is so true and something to keep in mind when developing social sites. When you are looking to create a social site and the framework for social experiences, you need to be ready for people to go a little nuts.

current: partner, tangible user experience :: a full-service user experience design consulting firm. former Yahoo! founder of the public and internal Yahoo! pattern library. dse. design director of ued teams responsible for designing solutions across key yahoo! platforms: social media, personalization, membership and vertical search.

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